Many people think you hire a film crew because they have better cameras and equipment and therefore can produce better-looking movies. Professionals make better-looking movies because we know a secret. We know that a camera only records what is in front of it. You can have the best, most expensive camera in the world but if you put average-looking lighting and subjects in front of the camera, you get average looking movies.
Most people take photos and record videos using average lighting. Usually, it is available light in a room. This means overhead fluorescent lights that give everything a green cast. Raccoon eyes is another consequence of overhead lighting. Some people will place a bright light in front of the subject which makes things worse.
The reason a professional film crew can make photos and videos look amazing is because we know how to make whatever is in front of the camera look amazing. One thing a professional film crew will do is create depth by making the subject the brightest thing in the picture. Knowing how to control depth-of-field makes the subject in focus while the background is softly blurred. Color pallet is another factor. A subject with black hair, wearing a tan dress, standing in front of a beige wall looks terrible. There is no color contrast. The only thing worse is a blonde subject standing in front of a beige wall. Then the colors actually begin to clash.
How to Create Amazing Videos in Phoenix, Arizona?
The single most important factor in creating awesome movies and videos is hiring a professional makeup artist. Note the picture at the top of this blog. The picture on the left looks like a real person. This is how we look in real life. The picture on the right is how we can look if we hire a makeup artist who knows her or his craft. The picture on the left is of a beautiful young lady, no doubt, but she looks average because this is how average people look. Her picture on the right looks amazing. Even a low-quality camera can take amazing pictures of people with the right makeup.
Paying attention to what is in front of the camera is the difference between average and art. Speaking visual is how you make a video great.
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