Arizona Filmworks - Media that Makes a Difference
Arizona Filmworks - Media that Makes a Difference
Arizona Filmworks - Media that Makes a Difference
Media that Makes a Difference
Call us: (480) 818-6211
contactus@arizonafilmworks.com

Web Videos

This Web video was filmed for Avalon School of Cosmetology. It was filmed in 4k and the final movie was rendered at extremely low bit rates for Internet delivery. The quality and resolution of 4k held up even through extensive rendering. Think how good your project could look.

STATS - Why You Need Web Videos

Four times as many customers would rather watch a video about a product than read about it. (Animoto, 2015)

Almost 50% of internet users look for videos related to a product or service before visiting a store. (Google, 2016)

53% of smartphone users feel more favorable towards companies whose mobile sites or apps provide instructional video content. (Google, 2015)

Shoppers who view video are 1.81X more likely to purchase than non-viewers. (Animoto, 2015)

46% of marketers plan to add Facebook video to their content strategy in the next year. (HubSpot, 2017)

45% of people watch more than an hour of Facebook or YouTube videos a week. (HubSpot, 2016)

100 million hours of video are watched every day on Facebook. (TechCrunch, 2016)

82% of Twitter users watch video content on Twitter. (Twitter, 2015)

90% of Twitter video views are on mobile. (Twitter, 2015)

Marketers who use video grow revenue 49% faster than non-video users. (Aberdeen, 2015)

On mobile alone in an average week, YouTube reaches more 18+ year-olds during prime time TV hours than any cable TV network. (Google, 2016)

Two-thirds of YouTube users watch YouTube on a second screen while watching TV at home. (Google, 2016)

YouTube is more commonly used by larger businesses. For example, 71% of businesses with 100+ employees use YouTube, compared to 38% of the self-employed. (Social Media Examiner, 2015)

YouTube has over a billion users, almost one-third of all people on the Internet. (YouTube, 2016)

In an average month, 8 out of 10 18- to 49-year-olds watch YouTube. (Google, 2016)

Among millennials, YouTube accounts for two-thirds of the premium online video watched across devices. (Google, 2016)

The time people spend watching YouTube on their TV has more than doubled year over year. (Google, 2016)

(Source: https://www.hubspot.com/marketing-statistics)

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